a2f2a is a new blog that has been launched by Billy Bragg, a UK artist. The blog aims to bridge the gap between artists and fans (artists2fans2artists) and help culture honest discussion about the music industry between the business's two most important factors; that is of course, the artists and the fans. The first subject to be presented has been payment to artists, with many agreeing that directly paying an artist may be the best route.
I don't know how to feel about the whole direct payment thing (as an artist, I 100% agree, but as a Junior who has sunk thousands upon thousands into a music business degree, this is a bit of a scary proposition.) I do think that the entire basis for the blog, and it's unique format will make for some new ideas in music marketing, and it will be coming from a very grassroots forum.