Facebook continues to prove its worth to advertisers through its immense growing traffic. "Facebook now accounts for 6% of all U.S. internet traffic and continues to grow." Twitter's traffic is only a fraction of that and is now stalling.
This shows the strength of Facebook and its potential for continued success and longevity. Twitter, which is more of a micro-blogging site, is losing ground, which in contrast shows more of a depth in Facebook and the roots it has grown. I think part of the future of marketing on the internet will be through mastering promotion on social networks, mainly Facebook. Discovering new approaches on how we plug in music and allow it to be spread on Facebook will be very valuable in the future.
By: Andre Rodriguez