What's the incentive to pledge money? Not only do you get to hear another album from one of your favorite bands, but if you pledge, you are eligible for signed albums, broken guitars, and a custom mix. If you are a fan of Gang of Four, you better not wait, because they only have 56 days left to raise 96% of their funds!
Could this be a way of the future? Instead of fans paying for the music that has already been made, they will pay for the making of music they want to hear. This could be a way to make money when fans are downloading for free, rather make them pay for the music to be created for them to download.
by Rebecca Weyhrauch